For anyone wanting to get into collective loyalty !


In « La bataille du commerce », Jean-François Novak, founder and CEO of Adelya, shares his expertise and experience with anyone willing to develop a digital loyalty project.

75 pieces of advice (with modesty) to launch, finance and conduct a multi-store loyalty card city-wide project.

This testimony gives food for thought about how to succeed a project with many individual stakeholders sharing a common goal.

Retailers will especially find recommendations about :

  • Building a solid relationship with client through loyalty
  • Overcoming technical and financial obstacles
  • Adopting a collaborative attitude to carry out the project
  • Adapting the project to its territory and customer base

75 pieces of advice to succeed in your digital project !

Order the book with one click!

Shipped by Adelya in 48h (business days)
Price : 15€, plus 5€ for shipping
Secured payment via credit card or Paypal

To order the book, please clic the link below.

Technical details :
333 pages
Author : Jean-Fraçois Novak
Editor : Les Éditions Adelya
Language : French
ISBN : 978-2-9557752-0-2
Size : 11cm x 18,5cm x 1,7cm

Vous avez une question sur notre offre ?
Vous souhaitez une démonstration de notre outil ?

APPELEZ-NOUS AU 05 62 24 93 04