THE PRINCIPLE OF CLICK & COLLECT

Click & Collect allows your customers to reserve a product for free on your website, and then pick it up in store. ADELYA Loyalty Operator enables you to manage your product catalogue, which is available on your website or mobile app.

Pierre reserves a product or service through your Click & Collect catalogue, and then selects the retail outlet at which he will pick it up. When he arrives at the store, his order is ready and he can try out the product if he wants to be sure of his purchase.

CLICK & COLLECT MAKES CUSTOMERS HAPPY!

Click & Collect combines the advantages of e-commerce and human contact. Customers reserve their products online in peace and quiet, and then collect and try it in store. An omnichannel service that optimises the shopping experience!

• Reduce the obstacles related to e-commerce
• Add a human dimension to online sales
• Improve the quality of your customer relationships

WHAT BENEFITS ARE THERE FOR ME AS A RETAILER?

Qualified in-store traffic

The use of Click & Collect shows the interest your customers have in your products. After reserving a product, they visit your store and generate traffic.

Additional sales
This qualified traffic is a great opportunity to make additional sales. With the customer already in the buying phase, he/she will be more sensitive to additional offers. More than 26% of consumers buy other items in store, resulting in a final basket that is 45% larger in comparison with the initial order – so why go without?

A defining difference in the face of competition
Consumer appreciate Click & Collect: 43% of them have already used a Click & Collect service and 85% plan to do so in the future. You stand out with an innovative and efficient service.