Engage your customers with Adelya !

ADELYA is a true loyalty operator offering retailers unique loyalty and customer engagement solutions to increase revenues and decrease costs and churn.

We have developed a new generation of smart loyalty solutions based on mobile, contactless and cloud computing technologies—the best way to ensure effective customer interaction at the point of sale.

With ADELYA, retailers and shops experience a new kind of customer loyalty and relational marketing based on integrated, multichannel, real-time interaction.

ADELYA brings independant shops the marketing punch of the big retail chains.

Our news

30/01/2012Nice retailers use NFC to attract shoppers

The new Carte Magique has been introduced by independent retailer trade body OCAN to help its members fight back against online discounters. Read more

12/01/2012The Nice Commerce Association has launched an NFC Loyalty Card in over 200 stores in Nice.

The Nice Commerce Association (OCAN) has launched The Magical Card, an NFC Loyalty Card available in over 200 of the city’s independent shores on the French Riviera. The new card is also fully dematerialized on cityzi mobile phones. Read more (508 Ko)

20/10/2011Marseille, French Riviera, New NFC CityPass

Marseille unveils its new NFC-based CityPass. Mobile technology at work with ADELYA. Read more

29/09/2011ADELYA unveils Loyalty Operator for Android, its new retail loyalty application

With Loyalty Operator now available on the Android Market, ADELYA is offering retailers enhanced customer interaction using an Android tablet or smartphone. Read more (91 Ko)

07/04/2011ADELYA turns mobile phones into loyalty cards with Loyalty Avenue

NFC loyalty and deal wallet designed by ADELYA, Loyalty Avenue enables cityzi phone users to manage their loyalty cards from their mobile phone and benefit from attractive deals at their local shops. Read more (174 Ko)

All the news

Customer case studies

Tape à l’œil

Over 400,000 loyalty cards with embedded NFC contactless stickers delivered to Tape à l'oeil, a children’s clothing retailer, making it the largest retail deployment of contactless sticker technology for loyalty and relationship programs in France.

Read our testimonies

Discover Loyalty Operator 2.0

  • Quick launch of multi-channel marketing campaignas including emailing, sms and social networks
  • On demand couponing campaogns including m-couponings
  • Manage customer data efficiently and allocate benefits in real time
  • Access the Loyalty Operator platform from any web browser
  • Compile statistics and perform analysis for improved customer knowledge
  • Dedicated mobile or web-based loyalty spaces

Read more about Loyalty Operator 2.0